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CBE - Marketing Management: Research Support

Welcome To The Department Of Marketing! This Guide Will Introduce You To Valuable Library Information Sources Related To The Department

Research Management Tools

Research Management tools is the tools use to manage research. There are Research management software, these include RefWork, Mendeley, Zetero, Endnote, etc.

Publish or Perish

Publish or Perish is a software program that retrieves and analyses academic citations. It uses Google Scholar and Microsoft Academic Search to obtain the raw citations, then analyses these and presents the following metrics:

  • Total number of papers and total number of citations
  • Average citations per paper, citations per author, papers per author, and citations per year
  • Hirsch's h-index and related parameters
  • Egghe's g-index
  • The contemporary h-index
  • Three variations of individual h-indices
  • The average annual increase in the individual h-index
  • The age-weighted citation rate
  • An analysis of the number of authors per paper.

The results are available on-screen and can also be copied to the Windows clipboard (for pasting into other applications) or saved to a variety of output formats (for future reference or further analysis). Publish or Perish includes a detailed help file with search tips and additional information about the citation metrics. Click Here to learn more about it: 

RefWork

An online research management, writing and collaboration tool -- designed to help researchers easily gather, manage, store and share all types of information, as well as generate citations and bibliographies.
If you need to manage information for any reason - whether it be for writing, research or collaboration -- RefWorks is the perfect tool. Use the RefWorks LibGuide and information resources on the RefWorks site to work smarter with RefWorks​!

To create an account please click here

Measuring Research impact: Citations Analysis Database

Mendeley

Mendeley reference manager logo

Mendeley is a free reference manager and academic social network that can help you organize your research, collaborate with others online, and discover the latest research.

  • Automatically generate bibliographies
  • Collaborate easily with other researchers online
  • Easily import papers from other research software
  • Find relevant papers based on what you’re reading
  • Access your papers from anywhere online
  • Read papers on the go, with our new iPhone app

 To create an account please click here